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Graphic Guidelines

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Graphic Specification - Your checklist when building artwork.

  • CMYK Mode? Your graphic must be in CMYK mode. Colors may differ in RGB mode.

  • True Black CMYK Values 0.0.0.100 (see below for more details)

  • Good Resolution? Please use 300dpi images and a document set up of 125DPI or upload as Vector.

  • Right Dimensions? Your file needs to be saved at the correct document size as the template.

  • Preferred File Type - PDF | Acceptable Files - TIFF, JPG, AI, EPS, PSD (flattened)

  • Fonts - Outlined, Images - Embedded

  • Art files need to be print ready with no template lines

  • Please do not use our template spot color names (i.e "Red Template Layer" and "Cutcontour") in your art. Those colors are removed during proofing.

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PMS Color Match Service

Our printers use CMYK (Cyan, Magenta, Yellow & Black combinations) inks and will not always translate PMS (Pantone Matching System®) colors accurately or perfectly.  
This service is strongly recommended for color-critical projects with referenced PMS colors. 
We do not print actual Pantone colors but for this service, we try our best to match as closely as possible with CMYK. 
Quantity 1 of this selection adds a color match for (1) Pantone number for (1) type of material (e.g. PMS 485 on Stretch Fabric). You may choose more if you’d like, but please note that the charge will be per color and material.

If this service is added to your order, a member of our Graphics Department will match your specific PMS color(s) as closely as possible with CMYK after you have approved your digital proofs.

Important Information and Helpful Tips:

  1. Please supply an EDITABLE/LAYERED file. Acceptable file formats are: .PDF, Adobe Illustrator, or Adobe Photoshop.

  2. Please be advised that the color-matching process will add 1-2 business days to your turnaround time.

  3. Please only select Pantone colors from the Color Bridge Coated or Color Bridge Uncoated books. 

  4. To see the CMYK conversion of your PMS color, you can reference the "CP," or Process Coated, swatch in the Pantone Color Bridge Coated color book (e.g. 192 CP). 

  5. We do not match HEX colors, swatch numbers from other books, textures, gradients, pastels, bright neon colors, or metallic colors. 

  6. Color profiles and other production factors vary and change every few months. 

  7. We can color-match all media materials, except for Backlit Fabric and Acrylic Panels

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Color Mode

Your file has to be in CMYK mode. You can go to Image > Mode > CMYK to view the setting.

 

Image Resolution

Images should be high resolution 300 DPI.

In Photoshop, you can go to

  1. IMAGE

  2. IMAGE SIZE

  3. to find out your file resolution.

 

Determine Image Quality from Source

  • Low Quality:

  • Screen capture of video frame

  • Low resolution / low quality stock photography

  • Image lifted off a web-page

  • Good Quality:

  • High resolution / high quality stock photography

  • High resolution / high quality scanner

Raster Document DPI Set Up at 125 DPI

While we recommend using 300 DPI images the overall document you are designing in only needs to be 125dpi. We suggest placing or dragging high resolution images into this 125dpi Document and scaling as needed.

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Determine Image Quality from Source

  • Low Quality:

  • Screen capture of video frame

  • Low resolution / low quality stock photography

  • Image lifted off a web-page

  • Good Quality:

  • High resolution / high quality stock photography

  • High resolution / high quality scanner

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